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Demographic clusters were created from EASI Demographics data (2011) available at the census block group level of the 2010 census geographies, containing 25 variables relating to age, income, family structure, housing value and type, education attainment and employment type.
A classification model composed of Two-Step-Clustering and Discriminant Analysis was used to classify census block groups based on the 25 selected variables. The census block groups were first classed into four major groups, which were further partitioned into a total of eighteen distinct demographic clusters.
The legend is arranged by the derived socioeconomic status, from “higher” to “lower”, within the four major groups and their respective demographic clusters.
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Demographic Clusters Description
Socioeconomic Status Description of the Clusters
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